Fruit on packaging is often just an empty promise

Gepubliceerd op 11 juli 2016 om 16:07

If you believe the packages in the supermarket, you are often doing incredibly healthy and you get one piece of fruit after another in your body. But believe you must not do.

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Manufacturers of dairy drinks, fruit juices and biscuits namely exaggerate with plenty of fruit on packaging.

The Consumers' Association is demanding that Minister Schippers sets quickly clamped down on. Schippers did that some time ago it promised, but concrete measures, according to the federation still lacking.

PAIR DROPLETS

Research shows that supermarket shelves are filled with beverages whose content is not consistent with the image of the label and the lyrics. These beverage containers with pictures of fruit, of which only a few drops sitting in that beverage.

"The packaging of red fruit yogurt drink Albert Heijn example, adorn strawberries, raspberries and blueberries, while only 1 percent fruit juice is in" the Consumers' Association says.

"The label of Sparkling Apple Crystal Clear is full of apples, while juice contains a paltry 0.01 percent juice. In Sultana Volgraan blueberry cookies is just 1 percent blueberry. And many fruit juices consist mostly of cheap apple or grape juice, and the name and the packaging suggest that there are many other fruits worry. "

MOP WITH TAP OPEN

Manufacturers fit at the insistence of the Consumers sometimes something, but this is according to researchers at the Federal mop with the tap.

Minister Schippers has indicated several times that it finds unacceptable as manufacturers give a misrepresentation on their products. In December 2013 she announced to the House that it would put in for clear labeling of fruit beverage.

In the spring of 2016 they would publish an Action Plan Labeling, but that is not there yet.

The Consumers speaks manufacturers on their deceptive products. In addition, the Consumers' Association calls for better rules and strict enforcement by the Dutch Food Safety Authority.

By Editorial Metro: Photo: Reuters

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